Kramer and John Deere finalize marketing alliance for compact equipment

European anti-trust authorities approved a strategic alliance between Kramer-Werke and John Deere for the sale of Kramer-branded telescopic handlers and wheel loaders primarily for agriculture. John Deere also acquired an equity stake in Kramer.

“A collaboration between Kramer-Werke and John Deere, under which the two companies had entered into a strategic alliance for the sale of Kramer-branded telescopic handlers and wheel loaders, as well as giving an equity stake in Kramer to John Deere, has been approved by European anti-trust authoriti”meconstructionnews.com

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• meconstructionnews.comKramer and John Deere equipment marketing tie-up finalisedAnirban BagchiSep 13, 2017

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