# Toyota Material Handling and Raymond launch two-brand dealership trial in Florida

Toyota Material Handling North America will launch a two-brand, one-channel distribution trial program, merging the dealer networks of Raymond Handling Consultants and Southern States Toyotalift in Florida markets (Tampa, Orlando, Jacksonville) effective May 1, 2021.

- Type: Partnership
- Announced: 2021-04-01
- Where: Tampa, Orlando, Jacksonville, Florida, United States
- Status: announced
- Products: forklifts, material handling equipment
- Sectors: [Material Handling](https://endata.com/sectors/material-handling.md)

## Companies

- [Toyota Material Handling North America](https://endata.com/companies/36599.md)
- [Raymond Corporation](https://endata.com/companies/1560.md) (partner)
- [Raymond Handling Consultants](https://endata.com/companies/54188.md) (partner)
- [Southern States Toyotalift](https://endata.com/companies/54189.md) (partner)

## Sources

- [forkliftaction.com](https://www.forkliftaction.com/news/north-florida-toyota-raymond-dealerships-merge.aspx?n=24590), 2021-04-01: "We believe that this consolidation will deepen our relationships with existing customers and attract many new customers by utilising the combined strengths and additional synergies created by bringing the two strong brands under one organisation."

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Data from Endata (https://endata.com/). Announcements are summarized from public sources and may be incomplete; check the linked originals.