# Adient to build €15.5M automotive seating plant in Kenitra, Morocco

Adient plans to invest 15.5 million euros to set up a new production unit at the Industrial Acceleration Zone of Kenitra, Morocco, following a Memorandum of Understanding signed with the Ministry of Industry. The unit will be built on 24,500 sqm, create 1,600 jobs, and generate an export turnover of 60 million euros to serve 750,000 vehicles. Adient also plans to create a technical and engineering center for automotive upholstery in Morocco.

- Type: New facility
- Announced: 2020-12-15
- Where: Kenitra, Morocco, Morocco
- Value: $18.8M (15.5M EUR)
- Jobs: 1,650
- Status: announced
- Products: automotive seating materials, headrests, armrests
- Sectors: [Automotive Components](https://endata.com/sectors/automotive-components.md)

## Companies

- [Adient](https://endata.com/companies/17892.md)

## Sources

- [en.aldar.ma](https://en.aldar.ma/?p=30), 2020-12-15: "This investment demonstrates the confidence shown by renowned investors in Morocco, which is now positioned as a platform for production and export of equipment and motor vehicles."

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Data from Endata (https://endata.com/). Announcements are summarized from public sources and may be incomplete; check the linked originals.