# SCC and Boonthavorn form joint venture for retail expansion in ASEAN

The Siam Cement Public Company Limited (SCC) announced that its subsidiary SCG Retail has entered into a joint-venture agreement with Boonthavorn Group to establish SCG-Boonthavorn Holding Co., Ltd, with registered capital of 525 million Baht. SCG Retail holds 51% and Boonthavorn 49%, to expand home-related design solutions retail outlets in Thailand and Southeast Asia.

- Type: Partnership
- Announced: 2020-08-20
- Where: Thailand
- Value: $17.0M (525.0M THB)
- Status: announced
- Products: home design solutions, interior finishing, decorative materials
- Sectors: [Construction Materials](https://endata.com/sectors/construction-materials.md)

## Companies

- [Siam Cement](https://endata.com/companies/6339.md) (partner)
- [Boonthavorn Group](https://endata.com/companies/49307.md) (partner)

## Sources

- [kaohoon.com](https://www.kaohoon.com/breakingnews/384218), 2020-08-20: "SCG Retail Holding Limited (SCG Retail), a wholly owned subsidiary of SCC, has entered into a joint-venture agreement with Boonthavorn Group Company Limited and Boonthavorn Ceramic Company Limited to establish SCG-Boonthavorn Holding Co., Ltd."

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Data from Endata (https://endata.com/). Announcements are summarized from public sources and may be incomplete; check the linked originals.